SREE RAYALASEEMA ALKALIES AND ALLIED CHEMICALS LTD.
-THE CORE OF THE CONGLOMERATE
A leading producer of Chlor-Alkali products, Sree Rayalaseema Alkalies and Allied Chemicals Ltd. is the flagship company of the conglomerate. The company also manufactures Castor Derivatives and Fatty Acids. It has the unique distinction of being the pioneer of the Bipolar Membrane Cell Technology from Denora, Spa, Italy, in India. The company uses only state-of-the-art equipment and up-to-the minute technologies including the Costruzioni Meccaniche Bernardini (CMB) technology from Italy for its fatty acids division. A captive power plant assures uninterrupted and cost-effective power supply to the manufacturing plant. Consistent overseas demand for its products have made the company a recognised export house today. CODE OF CONDUCT
PRODUCT RANGE AND APPLICATIONS
CHLOR-ALKALI PRODUCTS
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- Hydrogenated Castor Oil (Flakes)
- 12 Hydroxy Stearic Acid (Flakes)
- Ricinoleic Acid (Liquid)
- Rubber Grade Stearic Acid
- Methyl 12 H S A (Flakes)
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FATTY ACIDS
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The chlor-alkali products find varied applications and form the raw-material base for a wide range of industries. Caustic Soda is used by aluminium, paper & pulp, pharmacy, soap, textile and rayon industries. Liquid Chlorine helps in water treatment and is also used by paper manufacturers. Hydrochloric acid finds extensive usage in water treatment, OSIN manufacturing, bone washing and general chemicals manufacturing. Caustic Potash is used by manufacturers of dyes, pharmaceuticals, food products, liquid fertilisers and potassium compounds. Sodium Hypochlorite is used for water treatment, textile processing, paper and pulp production. Barium Sulphate is used in the manufacture of storage batteries, paints and adhesives.
The castor derivatives are used widely by various industries. Hydrogenated Castor Oil is used in the manufacture of calcium-based greases, cosmetics, pencils and lubricants. Hydroxy Stearic Acid goes into greases and lubricants and Ricinoleic Acid is used by confectionery makers. Methyl 12 HSA is used to produce complex greases and other lubricants, while Rubber grade Stearic Acid is used by synthetic rubber (tubes and tyres) manufacturers, and the footwear industry.
Sree Rayalaseema Alkalies and Allied Chemicals Ltd. is also a full-scale provider of fatty acids like stearic Acids, glycerine and soap noodles which form the raw material for a wide range of industries from toothpastes, soaps, cosmetics and textile auxiliaries to paints, plastics, water proofing cements, leather and tobacco tanning, metal polishes and drugs & pharmaceuticals. An ultra-modern fatty acid complex caters to these production requirements.
PRODUCTION CAPACITY
Its voluminous plants endow the company with the capacity to meet its market demand on time and within costs.
| Product |
Installed capacity (Tons per annum) |
| Caustic Soda | 69500 |
| Liquid Chlorine | 49829 |
| Hydrochloric Acid 100% | 24740 |
| Hydrogenated Castor Oil | 16500 |
| 12 Hydroxy Stearic Acid | 9900 |
| Caustic Potash | 16500 |
| Ricinoleic Acid | 660 |
| Fatty Acids | 6600 |
| Stearic Acid | 11550 |
| Soap Noodles | 6600 |
| Glycerine | 1650 |
| Toilet Soaps | 7920 |
THE SOAPS DIVISION
The company is also a key provider of Mercury-free caustic lye for leading soap manufacturers. It was only a matter of well planned forward integration for the company to venture into soap manufacturing.
- The fragrant Royal Sandal Saffron Soap is the first and only one of its kind to bring the goodness of both saffron and sandal together and offer the 'fairness' benefit to the users.
- Cool Lime is the company's answer to the freshness and fragrance segment.
- Royal He-man is an economically-priced bathing bar for the common man on the move.
- Baby Doctor caters to the babies segment and is manufactured with special attention to the soft, tender skin of the babies.
- Lady Doctor, a beauty soap, is targeted at women and comes with the promise of a lingering fragrance.
Attractive packaging and sustained marketing strategies have made them all popularly preferred brands today.
The ISO 9002, ISO 14001 and IS-2888 certifications talk for the company's obsession with quality. The international class quality of the company's produce and the intricate marketing network spanning continents have found for it an assured place in the export markets ever since its inception. Canada, China, Dubai, France, Georgia, Germany, Greece, Iran, Italy, Japan, Jordan, Kenya, Korea, Kuwait, Malaysia, Netherlands, Poland, Russia, Singapore, Spain, Sri Lanka, Saudi Arabia, Thailand, USA, UK and a host of other countries prefer Sree Rayalaseema Alkalies and Allied Chemicals Ltd. over other players in the field. The soaps division exports its products to Sri Lanka, Malaysia, Kuwait, Sharjah, Bahrain, Dubai and other countries in the Gulf.